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Let’s imagine a situation: you are a hunter, you usually hunt with other people, and you’d like to know where the other hunters are so you accidentally don’t shoot someone.
What are the options?
So you think “Okay, I need an app that would track my location and find the location of other hunters on the map. Oh, and I’ll need to communicate with my team. And it would be great to keep a log of my hunting licenses, guns, and ammunition. Oh, and I’d love to see what hunting areas are near my home… if there is a hunting ground nearby, I would like to have an option to somehow arrange for hunting there. Oh yeah, it should also work offline somehow because the mobile connection isn’t always good…”
Are those features all good? Yes, they are.
Are they all necessary? Each of them carries certain value.
Are they all critical to your initial idea? No.
Let’s look at such a concept as MVP and how it can help you save some money in the long run.
The minimum viable product (MVP) is the initial version of your product that is focused on the main critical features.
For our example above, such a critical feature would be seeing your hunting partners on the map in relation to your location.
Starting with an MVP (Minimum Viable Product) is beneficial because it allows for a faster feedback loop and the ability to validate assumptions early on in the development process. By launching an MVP, you can gather feedback from users and make adjustments before investing a significant amount of time and resources into the project. Additionally, an MVP can help you test the market and gauge interest in your product before committing to a full-scale launch. This approach can help you make better decisions, reduce development costs, and ultimately increase the chances of success for your project.
Why shouldn’t you include other features right away?
There are several advantages to using an MVP approach for software systems:
Faster time-to-market: An MVP allows you to launch your product quickly and gather feedback from users early on in the development process. This can help you make adjustments and improve the product before a full-scale launch.
Reduced development costs: By launching an MVP, you can test your product with a limited feature set, which reduces the costs of development and allows you to make changes before committing to a full-scale launch.
Validated learning: An MVP allows you to test your assumptions with real users and gather feedback on the product’s usability and value. This can help you make better decisions and improve the product before a full-scale launch.
Increased chances of success: By launching an MVP, you can test the market and gauge interest in your product before committing to a full-scale launch. This can help you identify potential roadblocks and reduce the risk of failure.
Flexibility: MVP allows you to pivot or change direction if the feedback from the market and customer is not as expected.
Prioritizing features: MVP allows to focus on the most important features to attract and retain early adopters, and then as the product is used by more and more customers, new features can be added based on their needs and feedback.
Developing an MVP (Minimum Viable Product) for a software product can come with several challenges, some of which include:
Defining the MVP: Determining what features to include in the MVP can be difficult, as it needs to have just enough functionality to satisfy early customers and gather feedback for future development. Striking the right balance between functionality and simplicity can be challenging and requires teamwork and brainstorming.
Prioritizing features: Deciding which features to include in the MVP and which to hold off on can be difficult. It’s important to focus on the most important features that will attract and retain early adopters while keeping the product simple and easy to use. Notice that this point is both an advantage and a challenge: indeed, flexibility can help you put more attention to a particular feature but choosing what feature would be is hard.
Gaining user feedback: Gathering feedback from users and incorporating it into the development process can be challenging. It’s important to have a clear process in place for soliciting and incorporating feedback from users to ensure that the MVP meets their needs. You also should have a wide variety of people from your target audience and not just those, who would only provide positive feedback due to friendship or interest in innovations. It’s critical to avoid bias (as much as possible) in gathering feedback.
Managing expectations: Setting clear expectations with stakeholders and users about what the MVP can and cannot do can be challenging. It’s important to manage stakeholders’ expectations about the MVP’s capabilities to avoid disappointment.
Time and resource constraints: MVP development requires a limited feature set so it can be launched quickly, but it also requires a lot of resources and time to accomplish that. The challenge is to manage these constraints effectively to have a successful MVP launch.
Technical limitations: There can be technical limitations when developing an MVP, such as scalability, security, and data storage, that need to be taken into account. Another thing that you should consider in terms of technical limitations: some features require other features in order to work. Therefore, you might have to include more into your MVP in order for the primary feature to work correctly.
Balancing short-term and long-term goals: MVP development is focused on short-term goals, but long-term goals should not be forgotten. It’s important to balance the two and make sure the MVP is still aligned with the long-term vision of the product.
MVP (Minimum Viable Product) and prototype are related concepts, but they are not exactly the same.
A version of a product that has just enough features to satisfy early customers and gather feedback for future development.
An early version of a product that is used to test and demonstrate the design and functionality of the product.
Check out more information about prototypes which we shared in another article of ours.